Delayed April Prompt: The New Mass Ring from M.A.S.S. Inc

In a bustling city, nestled between gleaming skyscrapers and struggling mom-and-pop stores, stood an unassuming office building. Though the almost mundane exterior was juxtaposed as anyone who saw the plaque by the front door knew what the company did. And they knew it was far from mundane with the products they made.

'M.A.S.S. Inc'. 

Within the building's reinforced walls, past the marketing and PR teams trying to spin the latest situation of a football player outgrowing a stadium, a team of eccentric scientists worked tirelessly. With every new invention and serum they worked on pushing the boundaries of human biology and the appeal of the masculine form. 

Their latest invention was soon to be unveiled to the world, and the anticipation was palpable as they worked to ensure it turned out well. Observing the team starting to load up the first patch of products, Head of R&D, Dr. Richard Castellanos, glanced over the flashcards with his prepared speech. Richard was a man of few words, his sharp eyes and stern demeanour hinting at the brilliance beneath the surface. The lines over his face and greying hair added to his experience along with his almost decades of working for the company he had helped build. His employees regarded him with a mix of admiration and fear, tinged slightly with arousal as many fantasised listening to his smooth as honey voice. 

Today, however, rather than be in the lab or go over formulae, Richard was instead dressed impeccably in a tailored suit, ready to showcase the company's newest creation to an eager audience.

The auditorium was packed with investors, journalists, devoted customers, and curious onlookers, all eager to catch a glimpse of the future. The lights dimmed, and a hush fell over the crowd as the M.A.S.S. Inc logo flickered onto the large screen at the centre of the stage. The cartoon powerlifter flexing with the M.A.S.S. written across his rolling belly.

Dr. Castellanos walked up to the lectern, bathed in the spotlight, his presence commanding attention as the crowd cheered for him. Richard cleared his throat as the applause died down, his voice booming with confidence as he announced, "Honoured guests, welcome to a new era of power and potential. Today, we present to you the Mass Ring!" A collective gasp filled the room as an image of a sleek, silver ring with a glowing blue crystal at its centre appeared on the screen behind him.

“Before we showcase our newest product, I think we should look back on what we’ve done,” He began, looking back on the journey of M.A.S.S. Inc, his eyes gleaming with pride as he spoke of the legendary products that had come before. "We've seen men become titans with our Growth Serum, we've watched as our Muscle Milk transformed average Joe's into Greek gods, and who could forget our revolutionary Bear Beer?" The screen flickered to show images of colossal men, their bodies bulging with tons of fat, holding kegs in their palms as if they were mere cans. The audience chuckled in amazement, recalling the commercials where drinkers of the beer would suddenly grow to titanic sizes, leaving their friends and bar stools in the dust, not to mention their clothing. "But today, we bring you something that surpasses all that we have achieved," Richard declared, raising the ring high above his head.

With a dramatic flourish, Richard slipped the ring onto his finger. It was a simple act, a gesture that could go unnoticed if not for the grandiose display of lights and cameras. As the ring settled into place, the blue gem seeming to flash brightly, the crowd held their breath as they watched the show.

Richard let out a low moan as his ordinary body started to bulge and swell, the fabric of his once tailored suit stretching before it began to tear as if it were made of tissue paper. His neck grew thick, the button of his shirt collar popping off  from the growing neck as his expanding shoulders began to tear the seams of his jacket. The sleeves of his shirt tearing away as his arms swelled with muscle, the limbs that barely lift anything heavier than a laptop now grown to rival that of the most dedicated lifter. The growth spread down, his flat chest and stomach bulging out in mass, forcing the buttoned front of his shirt to strain as buttons popped off rapidly, exposing the dense chest hair that covered Richard’s pecs as his stomach grew into a thick turtle shell of abs. The aged doctor’s lower half was not spared of the growth as it swelled out too. The dress pants barely put up a fight as they almost disintegrated as Richard’s dense thighs and calves exploded with mass, more than thick enough to support the growing man’s increasing weight. The form fitted shoes creaking audible before the leather seams snapped, exposing the doctor’s feet Richard let out a deep laugh raising his feet and stomping down, shaking the stage he stood as he grew out. 

The audience watched in awe as the transformation unfolded before their eyes, stunned silence to the expansive display of power and growth.

Flexing his colossal arms, the now towering Dr. Castellanos revelled in the feeling of his newfound might. He had wanted the chance to grow and show off with the products he helped develop for M.A.S.S. Inc, and now he more than got to. The torn fabric of his shirt fluttered off him, leaving the massive, hair-covered biceps and forearms to bulge unimpeded as Richard raised his arms, exposing the dense silver armpit hair along with his immense lats. Each flex sent a ripple of excitement through the crowd, the hulking doctor’s muscles tightening and releasing like a living tapestry of power. Richard’s fingers stretched into thick, powerful sausages, no longer able to do the delicate lab work as his palms broadened to the size of dinner plates, more than capable of crushing steel if he so desired. Each heavy breath caused his hairy chest to heave, bouncing as the pecs cast a shadow over his stomach. His bloated abs and thick waist stretched the limits of his briefs, the waistband digging into the thick plateau of his hips as his chair crushing ass and obscene bulge threatened the struggling garment. The material strained, but held, barely containing the explosive force of his enlarged body.

Crouching down to the lectern, his immense height accentuated by his new size as even crouching the lectern barely made it past his pecs. Richard's smug smile was palpable even from the back row, not to mention the clear twitching of the muscle bear’s groin. The microphone had to be readjusted by a quivering intern to reach his face, the young man blushing deeply,  trying to keep his eyes on his task and not on his boss’s bulging crotch that was eye level.

"Are you all impressed?" Richard's voice boomed, his deepened tone resonating through the auditorium even without the microphone. His hairy pecs bounced with the question, the sound echoing like a drum roll before he answered it himself. "You should be!" The audience erupted into applause, the sheer power of his transformation leaving them in awe.

Bringing his bearded face closer to the microphone, Richard's bulging muscles cast dramatic shadows across the floor. His briefs clung to his body, the waistband threatening to snap under the immense pressure of his new physique. Despite the pinching discomfort the struggling underwear left him, the gleam in his eyes was one of pure, unbridled arousal. "The Mass Ring will revolutionise how we perceive strength and masculinity," he announced, his deep voice practically shaking the small men in the front row. Whether from his power or their arousal, hard to tell.

The screen behind him flickered from the close up of his powerful hulking form, to show an assortment of rings like the one that transformed Richard. The hulking giant brought one of his baseball mitt sized hands down, picking up the ring box between his index and thumb. "Starting today, the first wave of these rings will be available for purchase. Just imagine the power, the might, the pure... undeniable presence, you could have," he said, practically moaning as he brought his remaining free hand down to his obscene bulge, flexing his gargantuan body and watching the audience's reactions to his exhibition. The room was alight with excitement, many wanting a chance to feel the power of the hulking silver bear on stage, with many others craving to feel being crushed under said hulk.

…

It had only been a few weeks since M.A.S.S. Inc had unveiled the rings, and the city had changed. 

Where once men of average stature had walked, going about their day, now there were towering figures. The echoes of their booming laughter bouncing off the buildings as they flexed and stretched, their clothes laid in tatters around them, many relishing showing off their bodies eu naturale, or chipping in for some M.A.S.S. Inc brand jockstraps. Each of the hulking behemoths held a proud gleam in their eye, a ring on their thick finger, and a trail of destruction in their wake. The city had become a playground for these new titans, and they took full advantage of it, pushing their newfound strength to the limits with those who haven't left either their captive audience, or their worshipers.

Even as young men become massive hulks, as the elderly gain power greater than in their youth, the investors in M.A.S.S. Inc watched the destruction in interest, especially as the stock just kept growing more and more.