Early Access: The Legacy of Giorgio Armani
Added 2025-09-21 16:41:03 +0000 UTCVery excited to bring you all this fantastic episode about the late Giorgio Armani.
We are leaving for Paris Fashion Week and returning with another MEGAVIDEO.
What is a segment from a previous Paris Fashion Week Megavideo that sticks out in your mind?
Bliss+Dani
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Comments
off topic but thank you for recommending wool and cashmere throughout the channel cause it has changed my life! 😂
wy4tt
2025-09-27 02:41:45 +0000 UTCThank you. ♥️♥️♥️
Nevena Ivanović
2025-09-22 18:38:53 +0000 UTCWhen I find a brand with a specific aesthetic I like, I always find it heartening to know more of it is being made, and the existence of those clothes in the world isn't yet down to a vintage supply that will dwindle over time. (Basically the opposite of my feelings when musicians repeatedly put out albums that sound the same. I like consistency in the context of fashion because individual garments are ephemeral in ways that most other art isn't.) I have a lot of appreciation and admiration for brands that reliably offer more or less the same garments every year, especially when they manage to keep it up over decades in a market that relies so heavily on people purchasing for fun and novelty over practicality. Longevity (or stubbornness) aren't virtues in and of themselves, but I still think most of the best ideas stay good for at least one human lifespan (if not many). Though I enjoy watching the brands that continually evolve and prioritize making art as much as (or more than) selling garments, I don't think that should be the default expectation for clothing companies in general, luxury or no.
Adryrn
2025-09-22 07:31:38 +0000 UTCand hi again, this is what fashionistas may want from their vetements: attention. Is it to them or their designer? I love your perspective and that in GBS’ interview. The wearer experience of clothing, their comfort, enjoyment, confidence, individuality and what flows from that - a smile.
Roy Christopher Sen
2025-09-22 07:22:07 +0000 UTCHi
Roy Christopher Sen
2025-09-22 07:15:35 +0000 UTCHi Bliss and wearers of GA
Roy Christopher Sen
2025-09-22 07:15:27 +0000 UTCNothing valuable to say but I'm so happy I ran into your youtube channel, I have learned so much and enjoy fashion in a different way now. Also I am getting so nostalgic watching the Armani runway shows from the 80s and 90s...I wanted to look so sleek when I grew up.
Holly hess
2025-09-22 07:10:38 +0000 UTCI agree. No matter how amazing the designer, there will always be those subtle real life application of their garment that they didn’t foresee. A very minor annoyance somewhere that can be fixed in small iterations year on year
Rodion Zagrebelnyi
2025-09-22 06:53:23 +0000 UTCI feel like it is the same criticism that Dior has faced for the last five years under Maria Grazia Chiuri. Criticism that the runway shows were boring. Personally that always annoyed me because as a shopper of Dior and someone who enjoyed going into the stores. I always love seeing the subtle changes of the Bar jacket. Looking at the new fabrications each season and seeing how the nuances of the same silhouettes would evolve and change. There is a big difference between pleasing the viewer and giving the wearer a better experience year on year. And that was always reflected in Dior’s sales.
Erin Forwood
2025-09-22 00:07:36 +0000 UTCAppreciate the thoughtful response 💫💫
Bliss Foster
2025-09-21 21:24:20 +0000 UTCIt was the film American Gigolo that introduced Mr. Armani to me. At that time the big shoulders were happening, Mr. Armani was doing that AND minimalism, that was a new thing (to me, anyway). I have admired his work over the years although it's not "me", he's a bit too refined for my personal taste although I do own some gorgeous Armani velvet pants that I purchased for red carpet occasions. I'm not a dress wearer usually, bit I love his red carpet dresses. Cate Blanchett in Armani is always so beautiful. As for working until you drop..... that's my plan. I'm 64 and I get up and workout and go into my studio almost every day, while my husband (an actor) who is in his late 60's plans to die on a set, hopefully a Scorsese set, he says.
Monique Johnson
2025-09-21 20:47:08 +0000 UTCRegarding the laziness vs sticking to your guns question, I think it boils down to how someone views the “purpose” of fashion — and how they define/distinguish fashion vs Fashion, if they do. Personally, I view Fashion as an independent phenomenon first, and a sociocultural phenomenon second. Meaning, Fashion is just “wearable objects.” (Yes, this would mean Fashion includes makeup, fragrance, and jewelry given you wear them. But, for the purpose of this question, I’ll stick to garments.) Also, for me, capital F Fashion is independent phenomenon. Lowercase f fashion being the movement of trend and style. Anyway, as an independent phenomenon, the purpose of Fashion is to be the wearable object, period. All sociocultural framing or motivation is secondary to this primary reality. Something cannot be Fashion if it cannot be worn. I understand this opens up a broad spectrum of what can constitute Fashion. For example, a brick with a whole drilled into it wrapped onto a rope would then become a necklace and therefore Fashion — or at the very least hold the potential to become Fashion (the brick itself (sans-hole), the initial materials before being formed into the brick, and the conditions which support these materials would also all be potential-Fashion). Anyway, to reference back to the beginning of my comment, if one views Fashion as a sociocultural phenomenon first, they may be more inclined to support the idea that it should evolve (more on that in a bit). If someone views Fashion as an independent phenomenon first, they may have little to no concern for whether or not it evolves to suit a social context because its purpose isn’t to do so necessarily. However, given all people must exist within a culture, and that it is impossible to remove oneself from a cultural context of some sort, I’ll still address the points of contention within this framework because this framework has to be addressed. Viewing fashion (trend, style, and business) through a social lens, there should always be someone offering something to people that want that something. Art, like all things, is a process of building and building-atop. Reference is inevitable because we can only form our imagination based on what we can know. If Armani had departed away from his/their Armani-ness, eventually it could be almost guaranteed that someone would pivot into Armani-ness from a previous point that was less Armani. It’s near-impossible to conceive of a world in which there is zero demand for any one niche (I’d say that the ability to even recognize a niche means there must be a demand for it somewhere, otherwise its creation wouldn’t have taken place). In a broad oversimplification, there are consumers who like a consistency of newness and consumers who like a consistency of consistency. Hypothetically if all designers were always chasing new, they’d all inevitably end up filling the spaces left abandoned by a previous designer who has moved on in a “new” direction towards a newly abandoned spot left by a previous designer and so on. This is inevitable given fashion exists as a capitalist (or at least trade) business model in multiple (almost all) facets of global society. It’s simple supply and demand. We can hypothesize given Armani’s sustained and immense global success that consumers wanted what he/they put out. If Armani stopped putting out Armani-ness, the demand wouldn’t disappear and some other fashion business would eventually start serving the market niche. Personally, I think people get too wrapped up in an either or mode of thinking. Hopefully this doesn’t come off as a cop-out, but why not have it all? I think it’s healthier for society and fashion as a sociocultural tool to be able to be a sociocultural tool. If some people want consistency of consistency, let them have it. If some people want consistency of newness, let them have it. Whatever people dislike, they can just disregard (on a consumer basis). As for critics, whose job is to critique of course, perhaps they shouldn’t always utilize their preconceived notion of what they think fashion should do as a basis for their critiques. That’s actually hard for me to reconcile because criticism is only interested because people inherently hold biases and perspectives. Lack of perspective impossible, so asking one to remove their perspective is tricky. I guess what I’m trying to say is that judging Armani like Margiela or Margiela like Armani, will undoubtedly leave one unsatisfied. If that is one’s goal, more power to them. But I do think sometimes it’s best to confront things for what they are in actuality to better appreciate them (not appreciate in the sense of liking, but appreciate in the sense of “understanding”). I could keep writing but I’ve gone on 30 tangents already and continuing would send me down 30 more, so I’ll leave it awkwardly here lol.
Anson W.
2025-09-21 20:36:18 +0000 UTCAs a massive fan of this channel and Armani this video has been greatly anticipated for me. I really loved the GBS clip because he encapsulated a lot of what I loved about Armani which is that occasionally when going through his shows or catalogs, you'll find some really weird avant-guarde stuff. Jackets with a zillion zippers or super exaggerated proportions or tons of ginormous buttons. Having this as part of his design DNA from the very beginning, it was clear he had secret aesthetic agendas he was pushing with each collection. And to mention the customer experience, I had purchased a pair of jeans from mainline Armani on the real real. It wasn’t shown in the listing but upon receiving the jeans I found so many tiny cool details. Gingham pocket bags, a mirror-like concave button for the fly, and just overall incredibly soft denim. The cut was too straight for my big thighs and how my style is right now but I wore them for hours before returning them because they were THAT comfortable. Thank you for this video, I loved it!
Aakif Iqbal
2025-09-21 19:51:18 +0000 UTCI never would have thought they have so much black considering how colorfull Bliss dresses and how he mentioned once that Dani loves white.
Rodion Zagrebelnyi
2025-09-21 19:39:26 +0000 UTCCompletely fucking agree on not knowing how to feel about people working till their death. Live life and all but man it does feel kind of sad whenever i read about that kind of stuff
Djdoghead
2025-09-21 16:57:48 +0000 UTCI love how all the clothes on the blackground are black
Gabriela
2025-09-21 16:50:01 +0000 UTCOh shit he just died. Fuck rest In peace king Also I just wrote “duck” and it autocorrected it to “fuck”
Jason Parker
2025-09-21 16:46:13 +0000 UTCSo great. Y’all got me hyped for Armani after that last interview you posted
Jason Parker
2025-09-21 16:45:27 +0000 UTCPerfect timing I just went on break lol
Djdoghead
2025-09-21 16:42:04 +0000 UTC
