The Long Investor

$HIMS

Added 2025-04-02 10:20:45 +0000 UTC

Liberation day is upon us, Trump is expected to speak in the Rose Garden at 3pm EST, so we almost have a full day of volatility before he speaks.

Anything in the PM now or before this announcement will likely be irrelevant except for people being concerned about what he could say

What is clear is that Trump has told the market for some time that he will be making impactful trade policies today, so let's see how much is factored into the market at this stage.

A harsh decline since the start of Feb from the market has certainly factored in a lot right now.

$HIMS bounced +13% yesterday after it was revealed they would be selling the leading GLP injections on their site, effectively being a wholesaler for the sector, this was picked up positively and the price bounced up to the 50 MA on the 1hr chart that we spoke about yesterday but could not hold above this level

BofA were very quick to report directly afterwards that they feel this does not affect their bottom line and they will likely only make marginal revenue from this....what they failed to mention is that this drives more customers to their site, it helps maintain subscription services and builds their ecosystem further, which is what I feel is the main benefit to to this.

Any development like this is positive, it is not a negative.

$LLY did come out too and say they have no affiliated with $HIMS but they are allowed sell their product on their site.

$HIMS still has work to reverse the trend here but we are aware where we are and once I feel a reversal is evident, you guys will be the first to know.

Price is retesting the 0.618 Fib at $29.50 now in the PM, a higher low now would be a good start.