This kingdom brainwashes it's lower class men to believe that the highest form of honor is to be the dick of one of the nobles, or even better yet, a high knight. All of the peasant men strive to be noticed by the king for even a chance to be considered for receiving this honor. The knight and the man who is chosen are celebrated with an extravagant party where they will get better acquainted with one another. The high mage with then perform the transformation which will take place in the town center, public for all to celebrate.
Even though the knight an his new dick have spent the whole day celebrating, if the king keeps looking at the knight that way, it seems they will have to spend all knight celebrating, as well.